Luxury Hotel Email Marketing Services for Resorts & Hotels
Hospitality Email Marketing
Americas Great Resorts provides luxury hotel email marketing services designed specifically for high-end resorts and hotels that want more direct bookings from new guests. Instead of blasting your existing list, we deploy precision-targeted email campaigns to millions of frequent travelers who match your ideal guest profile. Our goal is simple: bring you high-intent demand from non-customers, reduce OTA dependence, and grow profitable revenue through direct bookings.
Did you know that more than 60% of internet users in the United States have booked accommodations after receiving a targeted hotel or resort email marketing advertisement?
What Our Hotel Email Marketing Services Include
Our email marketing programs are built to make it easy for luxury hotels and resorts to reach new, high-value travelers at scale. Every campaign includes:
Access to premium frequent-traveler audiences who regularly book upscale hotels and resorts
Custom targeting by geography, income, travel behavior, and lifestyle
Done-for-you email creative and coding that matches your brand standards
Campaign setup, testing, and deployment handled end to end
Tracking and transparent reporting on clicks, traffic, and conversions
Ongoing optimization recommendations based on performance and guest behavior
How Our Hotel Email Campaigns Work
We keep the process simple and transparent, so your team knows exactly what to expect from each hotel email marketing campaign:
Discovery & Goals – We confirm your revenue goals, booking windows, target audience, and seasonal priorities.
Audience Targeting – We build a custom segment of high-intent travelers from our proprietary frequent-traveler database based on geography, income, interests, and travel behavior.
Creative & Offer – We work with your team to develop on-brand creative, copy, and offers that highlight your resort’s most compelling experiences.
Deployment & Deliverability – We schedule the campaign, manage deliverability best practices, and monitor performance as responses come in.
Reporting & Insights – After the campaign, you receive detailed reporting and insights you can share with ownership, revenue management, and marketing leadership.
Optimization & Next Steps – We recommend follow-up campaigns, retargeting opportunities, and ways to continue building direct bookings from new guests.
Who Our Email Marketing Is For
Our hotel email marketing services are best suited for:
Luxury resorts and hotels that want to reach new, qualified guests, not just recycle existing lists
Properties that want to shift more bookings away from OTAs and into direct channels
Marketing teams that value data, transparency, and brand-safe creative
Hospitality ownership groups looking for a specialized hospitality email marketing agency rather than a generic digital shop
Why Hotels & Resorts Choose Americas Great Resorts
There are many agencies that say they do hotel marketing. Americas Great Resorts focuses on one thing: email marketing for luxury hotels and resorts, with a deep understanding of how frequent travelers actually make booking decisions.
Hotels and resorts choose us because we offer:
Specialized focus on luxury hospitality – we don’t try to be everything to everyone
High-intent frequent-traveler audiences built for premium properties
Hands-on campaign management from strategy through reporting
Clear CPM-based pricing that keeps your costs predictable
A partner that understands ownership, asset management, and revenue goals—not just clicks
Frequently Asked Questions
Q: How is this different from sending emails to our own guest database?
A: Your internal database is incredibly valuable for retention and loyalty, but it doesn’t help you reach new guests who have never stayed with you. Our hotel email marketing services are focused on external audiences—high-intent travelers who match your ideal guest profile but are not yet in your system.
Q: Is this a CPA model or a CPM model?
A: Our programs are primarily CPM-based, which allows you to reach premium, highly targeted audiences at scale. In some cases, we can structure performance-oriented tests, but our core offering is a CPM-driven, data and audience solution for luxury hospitality brands.
Q: What kind of results can we expect from a typical campaign?
A: Results vary by property, offer, and seasonality, but most luxury resorts see strong open and click rates, increased website traffic from high-intent travelers, and a measurable lift in direct bookings during the campaign period. We provide transparent reporting so you can evaluate performance by channel.
Q: Can you match our brand guidelines and creative standards?
A: Yes. We work closely with your marketing and brand teams to ensure every email reflects your visual identity, tone, and guest experience standards.
Q: How long does it take to launch a campaign?
A: Once targeting and creative are approved, most hotel email campaigns can be launched within 1–2 weeks, depending on complexity and coordination with your internal team.
Ready to explore a hotel email marketing campaign for your resort?
Contact us to review audiences, targeting options, pricing, and booking projections for your property.
For a deeper dive into strategy, visit our hotel email marketing guide for best practices and ideas.