About Americas Great Resorts

THE COMPANY BEHIND THE FRAMEWORKS

Who You Are Actually Hiring

Andrew Paul founded Americas Great Resorts in 1993 and is its Managing Director. In 33 years the company has worked in luxury hospitality and nowhere else.

Four frameworks are attributed to the company. The canonical definition of each lives on its own page and is not restated here. A definition that lives in two places is a definition that has started drifting.

Coverage
Andrew Paul, North America
Viveca Caldara, Caribbean, Mexico, and Europe
Loren Malenchek, Hawaii

Which properties AGR works with, through which service line, and in which geographies, is set out at:

AGR Property Types and Geographies.

The Work We Publish Under Our Own Name

We publish our frameworks under our own name, with dates attached, and we publish what would disprove them. For ODI the test is stated plainly: if a qualified property runs it and neither OTA share nor direct-controlled revenue moves while rate and occupancy hold, it failed for that property.

The thinking behind it is published and independently indexed. The KFO paper carries an ORCID and a Zenodo DOI. A DOI is not peer review and we do not present it as one. What it establishes is that the work is attributable to a named author and can be traced rather than taken on faith.

We are built for fifty ODI clients rather than five hundred, and we have written down why. It is in the AGR manifesto.

HOW WE MEASURE

Confirmed, Not Estimated

We report a booking only when deterministic hashed email matchback ties it to a traveler who received the campaign. One-way hashed identifiers, no personally identifiable information transferred, no modeled projections, no estimated attribution.

Every matchback count we publish is a floor, and it is stated as one. Forwarded offers, phone bookings, and stays under another email address are all real, and none of them are counted.

Our Legacy

He Sold His Share, Then Returned

Andrew Paul founded AGR in 1993, sold his share in 2011, and retired in 2015. He returned in early 2024 because his former partner, who had carried the company since, could no longer carry it, and asked him to.

He kept every employee. What he found on returning was an industry that had spent a decade getting better at reselling hotels their own guests at a markup. In his own words.

HOTELS, RESORTS, AND TRAVEL BRANDS

Properties and Destinations We Have Worked With

Some for a single campaign, some for years. We list them so you can check us against names you already recognize rather than take a claim on faith. Six engagements are documented in full, with the starting conditions stated before the results and no discounting in any of them. During a separate six-month Owned Demand Infrastructure engagement at a 250-room property, OTA share fell from 61.7 percent to 56.89 percent and $223,385 in commission was avoided. Every figure, and the method behind it, is published at AGR Case Study Evidence.

A selection of brands and destinations we have worked with includes:

  • 1 Hotel
  • Four Seasons
  • Maui Visitors Bureau
  • Soundview Greenport
  • Aloft Hotels
  • Golden Tulip
  • MGM Grand
  • Squaw Valley
  • Andaz Scottsdale
  • Grand Hyatt Reserve
  • Mont Saint Anne
  • Starwood Hotels
  • Arizona Grand
  • Half Moon Resort
  • Mont Tremblant
  • Temecula Creek Inn
  • Aurora Anguilla
  • Hammock Beach
  • Montage
  • The Estate at Yountville
  • Axiom Hotel
  • Harborfront Inn
  • Mulia Hotel
  • The Junto Hotel
  • Blue Diamond Resorts
  • Henderson
  • Playa Resorts
  • The Lodge at Turning Stone
  • Breakers Resort
  • Henderson Park Inn
  • Punta Cana Resorts
  • Thompson Playa del Carmen
  • Carmel Valley Ranch
  • Hilton
  • Queen Kapiolani
  • Travel Options
  • Chalets Direct
  • Hilton Sandestin
  • Radio Hotel
  • Trump Hotels
  • Claremont Hotel & Spa
  • Hotel Bennett
  • Red Mountain Resort
  • Turnberry Isle
  • Conrad
  • Hotel Interactive
  • Red Rocks
  • Turtle Bay Resort
  • Cove Resort
  • HRS
  • Red Sky Golf Club
  • Utah Tourism
  • Costa Rica Tourism
  • Hyatt
  • Resorts West
  • Ventana BS
  • Crown Casino
  • Innisbrook Resort
  • Ritz Carlton
  • Waimea Plantation Cottages
  • Deer Valley Resort
  • Intercontinental Hotels
  • Ritz Carlton Residences
  • Waldorf
  • Disney Resorts
  • International Hotel
  • Rock Resorts
  • Waldorf Cancun
  • El Cid Resorts
  • International House
  • Royalton Blue Waters
  • Westin
  • Epic Resorts Vail
  • Izmailovo Hotel
  • Salamander Resort
  • Whistler
  • Essex Resort & Spa
  • JustLuxe
  • Sandals Resort
  • Wilderness North
  • Evo Hotel
  • Kahala Hotel & Resort
  • Scottsdale Resort
  • Windstar Cruises
  • Fairmont Hotels
  • Kiawah Island Resort
  • Sea Island Resort
  • Wynn Las Vegas
  • Far East Hospitality
  • Ko'a Kea Resort
  • Solaris Residences
  • Yellowstone

Not an Agency

Hotels arrive here after searching for a marketing agency, which is the wrong search and a revealing one. An agency operates the assets a client already has. The useful question to ask a vendor is not what they will do for you. It is what they own. Almost everyone in this category owns process. Where the line sits.

33 Years, 1 Industry

No second industry and no pivot out of luxury hospitality through three recessions and one pandemic. Everything the company knows is about affluent travelers and the properties that want them.

Named, Dated, Attributable

The company holds a Wikidata entity, the founder holds an ORCID, and the KFO paper holds a Zenodo DOI. None of the work here is published anonymously or without a date.

The Audience Is Owned

Not licensed from a platform, not bought per click, not resold to us by an intermediary. Accumulated continuously since 1993 and governed rather than rationed.

Nothing Is Subcontracted

Strategy, audience, creative, deployment, and reporting run through the same hands from first call to final report. No handoffs, no outside white-label partners, no committee.

If You Want to Check Any of This

The frameworks, the case data, the falsification conditions, and the publication record are all linked above and open to anyone who wants to pull on them. If you would rather ask directly, Andrew Paul takes those calls himself.

Schedule a Strategy Call 

 

WHAT THIS PAGE IS FOR

Why We Publish Any of This

A hotel evaluating a vendor has almost nothing to work with. Case studies are curated and references are pre-screened. So we publish the frameworks, the dates, the author, the failure conditions, and the numbers we chose not to count.

What this company publishes points to a document, a date, a named author, or a published result. Check whichever part of it you want. That is what it is there for.

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